Layne Braunstein
Co-Founder and Executive Creative Director ∙ Fake Love
Layne is an award-winning designer known for his focus on experimental motion design and post-digital storytelling. As co-founder and Executive Creative Director at Fake Love, Layne leads the conceptual creative practice. He helps to set the vision and tone for clients, defining a platform and overseeing all the cross-media execution. At Fake Love, Layne has curated a world class team of creatives that include designers, technologists, fine artists and collaborators. He is focused on maintaining a practice that can inspire new thinking and bring future forward concepting to each brand challenge. This is at the heart of how Fake Love continues to innovate.
Layne has led groundbreaking global campaigns for brands such as Google, Levis, Microsoft, Virgin, Amex, M·A·C, Air Force, Marc Jacobs, Bacardi, Lexus, Coke, MTV, Samsung, Heineken, Universal, Acura, VICE, The New York Times, and Nike.
Prior to Fake Love, Layne was a freelance CD for design houses, agencies, networks and AAA game companies throughout NYC and ATL. For much of his career Layne led GUI & Prototype design for global brands like GE, Cox, Yahoo, & AT&T.
Layne’s company Fake Love is the recent recipient of 7 Cannes Lions, including a Cannes Lion Grand Prix; as well as a Golden Pencil One Show award. He has also received three Promax|BDA awards, a Boston Ad Club’s Rosoff award, been nominated for Best of Show SXSW Interactive, holds an AIGA SEED Award, and has numerous Cannes Lions Shortlists. He is frequently featured in zines like Wired, IDN, NYT, Comm. Arts, WSJ, Creators Project, Fast Co., Creativity, PSFK and Adweek.
Layne has spoken about the future of experiential design at places like the Cannes Lions International Festival of Creativity, Hyper Island, Future of Storytelling, CreateTech at M.I.T., SHOOT Directors Forum, Digital Hollywood, Event Marketing Summit, NYU, Re:Design, Columbia and the award winning Design Matters.
Layne has led groundbreaking global campaigns for brands such as Google, Levis, Microsoft, Virgin, Amex, M·A·C, Air Force, Marc Jacobs, Bacardi, Lexus, Coke, MTV, Samsung, Heineken, Universal, Acura, VICE, The New York Times, and Nike.
Prior to Fake Love, Layne was a freelance CD for design houses, agencies, networks and AAA game companies throughout NYC and ATL. For much of his career Layne led GUI & Prototype design for global brands like GE, Cox, Yahoo, & AT&T.
Layne’s company Fake Love is the recent recipient of 7 Cannes Lions, including a Cannes Lion Grand Prix; as well as a Golden Pencil One Show award. He has also received three Promax|BDA awards, a Boston Ad Club’s Rosoff award, been nominated for Best of Show SXSW Interactive, holds an AIGA SEED Award, and has numerous Cannes Lions Shortlists. He is frequently featured in zines like Wired, IDN, NYT, Comm. Arts, WSJ, Creators Project, Fast Co., Creativity, PSFK and Adweek.
Layne has spoken about the future of experiential design at places like the Cannes Lions International Festival of Creativity, Hyper Island, Future of Storytelling, CreateTech at M.I.T., SHOOT Directors Forum, Digital Hollywood, Event Marketing Summit, NYU, Re:Design, Columbia and the award winning Design Matters.